Once upon a time, business as usual was good enough. No more. Where we're going- or actually, where we already ARE- is dead. The way we work will never be the same, the skills we need are being redefined. Winning or losing is happening faster than ever before. Businesses now must drive change, and [...]
As many of my blog readers know, I’ve written about B2B digital transformation and B2B digital hiring for many years. The shift by many old-line industries into digital has been a slow move, but the success stories show how B2B digital transformation can radically streamline processes, eliminate red tape and create a powerful customer [...]
With 2021 just around the corner, it's time for my annual ecommerce recruiting forecast, when I take my crystal ball off the shelf, peer through its smooth, round glassy dome and see what's ahead for marketers, and more specifically, marketers who are thinking about making a move. While the overall volume of hiring in [...]
It's not always easy to know where to start when you're sizing up a new opportunity. Chances are you're dealing with an organization you know very little about; you have lots of questions, there are lots of unknowns. You can go in there and wing-it, or you can borrow a page from someone like [...]
Last week I got a call from a Talent Acquisition Director at a company that is considering the use of an experienced ecommerce recruiter to help them hire a new VP of Ecommerce. I could tell from the tone of the discussion that she was not entirely sold on the idea of going "outside" [...]
Even after more than 30 years of Chief Marketing Officer recruiting, each time I place one I learn a lot. I learn not just what skills and qualities companies are looking for in these captains of commerce, but I also glean valuable insight into why candidates fail to make the final cut. You’ll find [...]
For the past month or so, I've been working on updating my list of ecommerce acronyms and abbreviations which first appeared in my book. Last year, I began noticing some new ones popping up on resumes and published a list of those ealier this year. I thought it might be useful to add some [...]
These past ten months or have been unlike any period I have ever experienced since the beginning of my 32 year career in digital marketing and ecommerce recruiting. The COVID crisis has turned the hiring landscape in digital marketing and ecommerce recruiting totally upside down. A year ago, certain specialties within digital marketing were [...]
I am often asked as a digital marketing and ecommerce recruiter: What is the one question candidates ask me the most? This one, BY FAR: “I feel stuck. How do I get to that next step in my career with more responsibility, a bigger title and higher compensation?” After nearly 30 years as a [...]
The demand for digital commerce talent continues to grow As we turn into the backstretch of 2020, I look back as I always do this time of year and look for trends in the kinds of searches I conducted- specifically, areas where demand was strongest. This past year, even despite the onset [...]
