Jerry Bernhart

/Jerry Bernhart

About Jerry Bernhart

Jerry Bernhart, Principal of Bernhart Associates Executive Search, LLC, is one of the nation's preeminent and veteran digital marketing and ecommerce recruiters, and has been called the "voice" of best practices in the recruitment and hiring of ecommerce and digital marketing professionals. Jerry is also the author of the critically acclaimed book, "Careers in Ecommerce and Digital Marketing," on Amazon, and participates in many leading digital marketing and ecommerce conferences. Jerry has been recruiting and placing marketing professionals for more than 29 years.

The Big Opportunity In B2B Marketing Recruitment

By |2019-12-05T13:19:48-05:00December 5th, 2019|B2B Digital Marketing|

McKinsey reported earlier this year that two-thirds of businesses surveyed said digital engagement of customers was among their top strategic priorities for 2019. No question, I'm seeing that first hand in my B2B marketing recruitment practice. Five years ago, calls and emails from B2B’ers accounted for maybe one quarter of my searches. Today, fully one-half [...]

Another Strong Year for Ecommerce Recruiting

By |2019-12-04T11:40:18-05:00December 4th, 2019|Digital Marketing|

There are still about one month left in 2019, but already this year is going down in the record books as the strongest ever for hiring in digital marketing and ecommerce, and the busiest year ever for my ecommerce recruiting agency. Digital marketing knowledge has truly become a "must-have" tool in the market's toolkit. Without [...]

Tips on Writing Effective Digital Marketing Job Descriptions

By |2019-12-04T10:38:27-05:00November 28th, 2019|Digital Marketing|

It’s a rare hiring manager who doesn’t tell me that he or she wants the best and the brightest candidate for their open positions. Of course. No one wants to settle for second banana. Problem is, traditional digital marketing position descriptions with their shopping list of required qualifications and specific platform "must haves" can actually [...]

How to Achieve Success in Digital Marketing and Ecommerce

By |2019-12-04T10:42:21-05:00November 17th, 2019|Digital Marketing|

                                                The demand for digital marketing talent continues to grow As we near the end of 2019, I look back as I always do this time of year and look for trends in the kind of searches I conducted- specifically, areas where demand was strongest. This past year, I placed more Digital Marketing [...]

Basics of Employment Contracts in Digital Marketing and Ecommerce

By |2019-11-23T13:09:17-05:00September 2nd, 2019|eCommerce|

As a Vice President Ecommerce executive recruiter, I can tell you that employment contracts are the exception rather than the rule for most VP-level digital marketing and ecommerce leadership positions. But I just had an employer tell a candidate to expect one. This particular candidate has never had an executive-level contract like this in the [...]

Hiring Artificial Intelligence Experts to Boost Your Business. Many of My Clients Are

By |2019-11-23T13:10:42-05:00November 19th, 2018|Digital Marketing|

  When I ask my clients, “What will be the most important initiative for your organization in 2019?,” many respond: “Smarter use of data." No real surprise there: This has been a top priority for as long as marketers can remember. But what’s changing is the rapid advance in Artificial Intelligence (AI). According to a recent survey [...]

“Must Ask Questions” for Ecommerce Hiring

By |2019-12-02T11:57:54-05:00September 3rd, 2018|Digital Marketing|

Asking yourself the right questions before you start the interviewing process is key when hiring ecommerce leaders. November and December traditionally ushers in my busiest season of the year when it comes to ecommerce executive recruiting. That was certainly the case in 2018, and there is no reason to believe this year will [...]