Monthly Archives: April 2020

Transitioning from B2C to B2B Marketing

By Jerry Bernhart|2021-05-04T20:03:22-05:00April 26th, 2020|Digital Marketing|

Some of you may have seen my recent LinkedIn posting, “Can B2C’ers transition to B2B?". It was the most read and most commented posting I have put up all year. It really struck a chord because so many marketers have worked on both sides of the fence. In an effort to assemble all responses [...]

Comments Off

How to Structure Your Ecommerce Team

By Jerry Bernhart|2023-03-29T12:21:47-05:00April 4th, 2020|Digital Marketing|

Creating or adding to your Ecommerce organizational structure During my 34+ years as a marketing/ecommerce recruiter, I've had the opportunity to work with countless hundreds of online businesses, both B2B as well as B2C. I've placed executive ecommerce leaders and helped businesses recruit and hire entire ecommerce teams with clients ranging from [...]

Comments Off