Monthly Archives: September 2019

The 80/20 Rule of Ecommerce Recruiting

By Jerry Bernhart|2021-05-04T20:45:26-05:00September 2nd, 2019|Digital Marketing, eCommerce|

Once upon a time there was a King who ruled The Land of The Purple Squirrel. He was a good King, growing his Kingdom from start-up to an esteemed producer of fine yarn. His castle was made of the finest stones. Inside, 20 spinners labored to turn clean fluffy wool into yarn for garment [...]

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The Basics of Employment Contracts in Digital Marketing and Ecommerce

By Jerry Bernhart|2021-05-04T20:46:02-05:00September 2nd, 2019|eCommerce|

As a Vice President Ecommerce executive recruiter, I can tell you that employment contracts are the exception rather than the rule for most VP-level digital marketing and ecommerce leadership positions. But I just had an employer tell a candidate to expect one. This particular candidate has never had an executive-level contract like this in [...]

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