Monthly Archives: September 2019

//September

Marketing Executive Recruiter Jerry Bernhart Offers Advice on Writing Effective Job Descriptions

By |2019-09-04T10:31:40-05:00September 4th, 2019|Digital Marketing|

It’s a rare hiring manager who doesn’t tell me that he or she wants the best and the brightest candidate for their open positions. Of course. No one wants to settle for second banana. Problem is, a traditional digital marketing position description with its shopping list of required qualifications and specific platform "must haves" can [...]

Another Strong Year for My Digital Marketing and Ecommerce Recruiting Agency

By |2019-09-03T21:24:57-05:00September 3rd, 2019|Digital Marketing|

There are still 4 months left in 2019, but already this year is going down in the record books as the strongest ever for hiring in digital marketing and ecommerce, and the busiest year ever for my ecvommerce recruiting agency. Digital marketing knowledge has truly become a "must-have" tool in the market's toolkit. Without it, [...]

The Big Opportunity In B2B Marketing Recruitment

By |2019-09-02T09:03:12-05:00September 2nd, 2019|B2B Digital Marketing|

McKinsey reported earlier this year that two-thirds of businesses surveyed said digital engagement of customers was among their top strategic priorities for 2018. No question, I'm seeing that first hand in the B2B marketing recruitment practice. Five years ago, calls and emails from B2B’ers accounted for maybe one quarter of my searches. Today, fully one-half [...]

VP Ecommerce Executive Recruiter: Basic of Employment Contracts

By |2019-09-02T09:06:21-05:00September 2nd, 2019|eCommerce|

As a Vice President Ecommerce executive recruiter, I can tell you that employment contracts are the exception rather than the rule for most VP-level digital marketing and ecommerce leadership positions. But I just had an employer tell a candidate to expect one. This particular candidate has never had an executive-level contract like this in the [...]